ABOUT HOMIN INTERNATIONAL

A discerning eye, backed by an accountable organization.

Homin is a premium kitchen and living specialist with the people and operating depth to take responsibility for the full market journey—from import and product development to sales, content, customer service, and fulfillment.

Asian brand-development team in a focused strategy working session
BRAND DEVELOPMENT · STRATEGY · MARKET EXECUTION

BRAND DEVELOPMENT · MARKET EXECUTION

Where brand decisions,come together with clarity.

This is where product, trade, sales, content, and logistics specialists review each brand around the same table. Partner meetings, product education, launch preparation, and operating decisions stay closely connected—improving both speed and consistency.

HOMIN INTERNATIONAL CORP.

Category expertise and responsible execution define the Homin standard.

Since 2013, Homin has built deep working knowledge across tableware, cookware, kitchen tools, small appliances, and home care. Product review, sourcing, trade, brand development, sales, content, customer experience, inventory, and logistics are coordinated by specialist teams under one accountable operating structure. This allows us to protect the character of each brand while making disciplined, long-term decisions for the Korean market.

HeadquartersDaegu, Republic of Korea
Core categoriesKitchen · Tableware · Living
Operating modelB2B + B2C omnichannel
OrganizationCross-functional specialist organization

OUR JOURNEY

A decade of category expertise

Homin International established

Founded in Daegu with a focus on premium tableware distribution and nationwide retail development.

Portfolio and channel expansion

Broadened the kitchenware portfolio while building stronger department-store, retail, and B2B coverage.

Product and brand development

Expanded into in-house collection development and accelerated digital-first brand building.

Integrated growth platform

Expanded offline distribution, digital commerce, brand development, and fulfillment into one integrated growth platform.

CEOMYUNG-HO
KIM
HOMIN INTERNATIONAL

LEADERSHIP & ORGANIZATION

One accountable team from discovery to growth.

Led by Chief Executive Officer Myung-Ho Kim, Homin brings together dedicated specialists across product development, trade, sales and logistics, live commerce, online, management support, retail operations, and planning.

SPECIALIST TEAM STRUCTURE

Product DevelopmentInternational TradeSales & LogisticsGroup-Buying CommerceOnline CommerceManagement SupportRetail OperationsCorporate Planning
01

Curatorial judgment

We select brands with enduring quality, distinct stories, and a clear reason to win in Korea.

02

Execution discipline

Clear ownership, transparent planning, and measurable channel performance guide every partnership.

03

Long-term stewardship

We invest in premium positioning and repeat demand—not short-term discount-driven volume.

HOMIN INTERNATIONAL

Build your next stage of growth in Korea.

Share your company profile, product range, and partnership goals. Our team will review the opportunity and respond directly.

Partner with Homin